Struggling to Prove Your Marketing ROI? You’re Not Alone.
If your CEO asks, “Is this even working?” and you feel that pit in your stomach…
If your reports feel more like guesswork than clarity…
If your dashboards look impressive but don’t drive decisions…
I help marketers turn confusion into confidence with simple, proven ways to track ROI, report results, and finally show the value of what you do.
No fluff. No jargon. Just clarity.
You've Done Great Work.
Now it's time to prove it!
Stop Guessing, Start Growing
The New Era of ROI Starts Here
Imagine walking into a casino with your marketing budget. The roulette wheel spins, you bet it all on “impressions” and “engagement,” and for a moment, the numbers light up on the board. It looks good—flashy, even. But then your boss walks in and asks the ultimate question: “What’s the ROI here?”
Suddenly, you’re not so sure. Do you:
🎰 Frantically shuffle through spreadsheets, searching for answers?
🎰 Start rambling about brand awareness, hoping they don’t ask for specifics?
🎰 Cross your fingers and pray no one notices the gap between your spend and actual results?
It doesn’t have to be this way.
Here’s the good news: Marketing doesn’t have to feel like a game of chance. By shifting your focus to metrics that truly matter—like conversions, customer retention, and revenue impact—you can confidently answer the ROI question without breaking a sweat. It’s time to step away from the roulette wheel and take control. Let’s stop betting on vanity metrics and start building strategies that deliver real, measurable outcomes. After all, great marketing isn’t luck—it’s clear intention.
How May I Be of Service?
Here are the ways I can help you own your marketing and track real ROI.
As a seasoned marketing strategist with a track record of driving growth across industries, I help companies clarify their message, optimize performance, and build marketing systems that actually work.
Here are four ways we can work together:
Ready To Discover Your Edge?
- Prefer a self-guided approach? Visit my blog for the latest insights, case studies, and how-tos. It’s a great way to keep up with industry changes and gain new marketing ideas on your own schedule.
- Looking for an engaging speaker at your next event? I bring a passion for practical knowledge to every crowd, helping teams tap into current marketing trends and apply them for impact.
- Let’s dive deep into your goals, audience, and market opportunities. I’ll collaborate with you to build a comprehensive strategy that aligns with your vision and delivers measurable results.
Own Your Marketing Track Real ROI
For Vacation Rentals
While I’ve helped about 100 brands grow through clear, trackable marketing strategies, my heart belongs to the hospitality industry. My proudest career milestone came at ReTreet Resort, a boutique glamping startup in Northeast Alabama, where I helped generate over $1M in revenue and reached 93% direct bookings—without relying on OTAs.
That success didn’t happen by chance. It was built on four foundational pillars, which I’ve now turned into service-based products that I can implement in your own business, too:
AI Search Readiness – Get your website and content ready for Google’s AI-powered search shift, so travelers can actually find—and book—you.
Direct Booking Makeover – Turn your brand into a conversion engine with messaging and pathways that drive guests straight to you.
Influencer Partnership Playbook – Learn how to collaborate with the right creators to expand reach, boost credibility, and bring in the right guests.
Growth Engine Bundle – A complete package combining all three pillars, designed to future-proof your marketing and maximize ROI from every angle.
These aren’t just marketing services—they’re the exact strategies I’ve used to help brands thrive in today’s shifting digital landscape.
The AI-Ready Website Tune-Up Starts at $1,200
Influencer Booking Engine Starts at $2,500
The Innovative Hotelier Marketing Bundle Starts at $8,200
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Here's The Deal.
ROI doesn’t win awards, but it keeps business alive.
Here’s the thing about being an ROI-Driven Marketing Strategist, nobody knows who you are! Why? Because, ROI doesn’t win shiny trophies or spark standing ovations at marketing conferences.
But you know what it does? It secures paychecks, keeps careers thriving, and makes boardrooms listen.
Yes, tracking ROI can feel dull, even tedious. But do you know what’s worse? Sitting across from your boss, explaining why your last campaign burned through half the budget and didn’t deliver.
ROI may not be glamorous, but it’s the backbone of every successful strategy—and the reason I’m trusted to make every dollar work harder than the last.
It’s not just about spending; it’s about proving every penny matters.
