Let me take you behind the scenes of one of the most frustrating tech decisions I’ve ever faced. I was managing the tech stack for a 40-acre startup treehouse resort—think dreamy canopy views, yes, but also a daily operational beast. We were considering a switch from our property management system (PMS), hoping to find a platform that could better support our growing needs.
What followed was two weeks of non-stop demos, sales pitches, and discovery calls—six hours of conversations that all somehow sounded the same. I kept asking simple questions: “Does this integrate with X?” “Do you offer an open API?” “Can your system scale with us?” The answers were either vague, contradictory, or avoided altogether.
Each call ended with another follow-up deck, another list of features, another salesperson assuring me their tool could “do it all”. Some, without ever showing how. No one was listening. No one could confidently walk me through how their system would actually solve our problems.
So we stayed with the system we had. Not because it was ideal, but because it was less terrifying than walking into the unknown with a vendor who couldn’t speak our operational language.
If you’ve ever found yourself trapped in that same vendor maze of overwhelmed, underwhelmed, and nowhere closer to a decision, than this post is for you.
For hotel owners, general managers, and tech buyers, choosing new hospitality technology isn’t just a line item—it’s a high-stakes gamble with real consequences.
Your days are already packed. You’re managing staff, solving guest issues, keeping operations moving, and trying to stay ahead of a dozen fires at once. Carving out time to vet new software? It’s not just inconvenient, it’s costly.
Yet the pressure is on to “innovate.” You’re bombarded with options, buried in buzzwords, and forced to make calls based on glossy demos and vague promises. And beneath it all is that quiet, nagging fear: What if I choose wrong?
The wrong system could disrupt your entire operation, frustrate your team, and chip away at guest experience. But standing still feels just as risky. Even the most experienced operators are left wondering: “Is this actually the best fit for us—or just the slickest pitch?” It’s a tough position to be in, and if you’ve been in this role you’ve felt the pain acutely.
But what if the process didn’t have to feel like a gamble?
What if, instead of chasing down demos, decoding sales speak, and hoping for the best, you had a tool that did the heavy lifting—filtering the noise, saving your time, and connecting you only with tech that actually fits?
Affixify is the hotel technology matchmaking tool the industry didn’t know it needed.
It flips the traditional sales script—putting operators back in control and giving real innovators a fair shot, not just the ones with the loudest marketing team.
Here’s how it solves the exact problems that keep you stuck:
1. It’s Algorithm-Based, Not Opinion-Based
Sick of “top 10” lists that feel more like paid placements? Affixify uses a smart, unbiased algorithm to match you with tech based on your property’s exact needs. Not someone else’s opinion. Think of it like a dating app, but the kind that actually gets you operational results, before ever needing to talk to a sales rep.
Time is your most limited resource. With Affixify, you control how many vendors you speak to and when. No more endless calls with platforms that miss the mark. You only engage with vendors who already meet your must-have features.
Ever tried asking a vendor, “Does your PMS include granular housekeeping controls and dynamic rate rules?” and gotten a vague answer? Affixify’s built-in feature catalog lets you build a detailed requirements list up front, so you only match with tools that deliver what matters to you.
One of the biggest time-wasters? Sitting through demos before you even know if the platform is worth it. Affixify’s curated dashboard gives you a side-by-side comparison view to evaluate fit, prioritize must-haves, and move forward only when you’re confident. Less pressure, more clarity, and smarter decisions.
Hospitality is evolving fast. Guest expectations are higher, staffing is tighter, and tech is no longer a luxury—it’s a necessity. But when the process for choosing that tech is outdated, biased, and vendor-driven, properties get stuck.
Affixify restores balance. It gives operators a trusted, objective way to do due diligence—quickly, confidently, and based on real operational needs.
As Audrey MacRae from Maestro put it, “Affixify’s solid vision, seamless onboarding and swift responsiveness are industry leading!”
And Ron Strecker, industry consultant and HFTP leader, nailed it: “The real innovators are not always the vendors with the greatest market share and marketing budgets.”
Back at that treehouse resort, I would have jumped at a tool like this. It’s not just about saving time (though it definitely does that). It’s about making better decisions. Ones that serve your business, not the sales rep’s quota. Affixify isn’t just solving a problem, it’s redefining the complete tech-buying process. It’s a hospitality-first, buyer-focused, clarity-creating machine.
And frankly? It’s about time.
The real cost of bad tech decisions isn’t just the software fee. It’s the operational drag, the frustrated staff, the missed revenue, and the time you’ll never get back.
The industry has accepted this broken process for too long. Endless demos. Shiny promises. Confusing features. And little clarity about what actually works in your real-world environment.
Affixify changes that. It brings structure to the chaos, clarity to the decision, and autonomy back to the buyer.
It’s not just a matchmaking tool. It’s a new way to evaluate technology—one that respects your time, understands your operational needs, and helps you make confident decisions faster.
If you’re done guessing, and ready to choose hotel tech that actually fits, Affixify is where you start.