In this challenge you will learn the concepts listed below that will empower you to make the most of your social media efforts.

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Create effective social strategies

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Define your target market persona

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Establish goals and draft objectives

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Create a custom content calendar

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Build a community that markets for you

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Allow analytics to define marketing decisions

Ready? Get Started Now!

Day 1:
Let’s get Started!

Intro, prerequisites & workbook download

Day 2:
Identify a Target Audience

Market Research & Key Customer Triggers

Day 3:
Establish a Marketing Message

Messaging Goals & Marketing Intentions

Day 4:
Learn to be Social – Not Salesy

How to Sell and Be Social

Day 5:
Create a Marketing Message

Message Creation & Measurement Planning

Day 6:
Build a Content Calendar

Content Creation & Posting Calendar

Day 7:
Analyze Social Marketing Results

Launch, measure, evaluate, modify and repeat